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View Full Version : Using LightWave professional in the UK.



Brazzi
01-22-2015, 02:23 AM
Hello Everyone,

Having been struggling with my day job (graphic design) for several years now (due to a number of issues not least motivation and constantly moving goal posts) I am thinking of moving into CGI in a more focused way. Possibly setting up a small studio ideally working within visualizations, animation for B2B and or Broadcast etc. I live in the UK where LightWave wielding studios are a rarity it seems - so employed work seems to be out (everyone wants Max or C4D these days!). My question to those of you who use LW professionally and especially those that may have a freelance operation going on is - Do you find there is work for freelance 3d visualizations etc in the UK? And what methods do you use to gain that work? Do you find you have to advertise a lot to get anything coming through the door? Its a slightly vague set of questions so please forgive me but I am trying to get a handle on whether this would be a potential way forward.

Any advice would be appreciated.

Best

Brazzi.

lightscape
01-22-2015, 03:53 AM
I have a friend who moved to brazil and couldn't find work. He setup a "studio" to work for himself. He is a lwver who then studied c4d but there are just too many users doing the same thing. To compete he lowered his fees. To be able to operate he outsourced his work to guru, odesk, elance. He takes half of the profit and half for the artist but doesn't work at all except to talk to clients. He's never been happier not slaving at work or getting relocated every time around the globe when a project is finished. He has time to do what he wants.

So when you're struggling think outside the box.

Brazzi
01-22-2015, 07:00 AM
Thanks lightscape - sounds v interesting, never thought of outsourcing in such a way. The competition over the last ten years has started to price me out of the freelance market and hinder my ability to constantly keep updating my skillset and buy new software etc. 3d is starting to get a lot like web design was fifteen years ago, when it was new. Now everybody seems to be doing it at pretty cheap prices. I have started to learn Max but its so frustrating having to learn new software just to be able to do exactly what I already can do in LW (more or less). Trouble is nobody wants lightWave Visualizers in the UK. They all wa Max and C4D. Surprising really as C4D used to be a second division program - not any more though...

Brazzi
01-22-2015, 07:03 AM
also - having not freelanced in this way before I wonder where you get your clients? Local marketing, advertising, engineering companies etc?

souzou
01-22-2015, 07:21 AM
We use LW as our main 3d package, and we struggle to find local LW freelancers. Chicken and egg situation I guess, we often have to use people remotely/abroad.

OnlineRender
01-22-2015, 09:54 AM
We use LW as our main 3d package, and we struggle to find local LW freelancers. Chicken and egg situation I guess, we often have to use people remotely/abroad.


I can count the LW users on my hand in Glasgow , I'm totally gimped for work but no excuse not to learn a new application *houdini*

Brazzi
01-22-2015, 12:16 PM
thanks all,

Souzou can I contact you at some stage?

OnlineRender - I feel your pain! Without wishing to start a heated debate, I always feel Newtek needs to be coming up with ways to get LW into studios worldwide. Make it more relevant. Compete with C4D and to a lesser degree 3d Max. Its easily as capable as we already know. Its fast, it has a great renderer, its inexpensive. Its just losing the war and I don't know why exactly. New features are fine obviously but I feel a lot of thought needs to be focused on reintroducing it as a professional package outside the US TV industry and beyond.

motivalex
01-22-2015, 06:04 PM
I use Lightwave professionally amongst my editing and After Effects mograph work up north. Some of that includes industrial visualisation work which you can charge more for as it is more specialised and skilled than adding effectors to a logo. I target working and building relationships with production companies and agencies to get the work. As a freelancer (your own company) you can use LW fine, but if you want to do 3D as an employee then Cinema 4D has now become the industry standard when it comes to motion graphic type work. I know both and now adding Houdini skills to my 3D skill set. You just have to adapt.

Brazzi
01-23-2015, 02:40 AM
Thanks motivalex. will have a closer look as C4D I think.

souzou
01-23-2015, 05:58 AM
thanks all,

Souzou can I contact you at some stage?


Sure, send me a pm or drop me an email - details on our website.

50one
01-23-2015, 06:21 AM
I can count the LW users on my hand in Glasgow , I'm totally gimped for work but no excuse not to learn a new application *houdini*

i like it that way, we're the lone wolves;)

Brazzi
01-26-2015, 02:32 AM
souzou - will do - thanks

bobakabob
01-26-2015, 12:30 PM
If you're into freelance / one man band territory LW is brilliant, you can create good quality stuff very quickly indeed, so I see LW as a secret weapon. I feel sorry for those people who look down on it, they really don't know what they're missing. I learned Maya because of my field and although it's superb at animation I much prefer coming back to LW, especially now we have Genoma and RHiggit, and of course the ridiculously good VPR rendering engine. Zbrush is also a pretty essential piece of kit these days if you're into modelling and texturing.

Interestingly, Modeler is very much back in the game with the awesome 3rd Powers toolset and LW Cad.

2create
01-26-2015, 02:27 PM
If you're into freelance / one man band territory LW is brilliant, you can create good quality stuff very quickly indeed.

Definitely agree with this. We use both Lightwave and Maya. Before I had to depend on Maya/Motion builder to help out with some retargeting animation work but not since Rhiggit v2. We also have clients that don't know or care which 3D package is used as long as it can be used to create the right visuals or export an FBX to Unity3D etc.

I'd say almost all clients we work with are from knowing people in various industries. Meeting people at events, talking to people close by etc. We've found adopting and researching new technologies to be quite useful (Unity3D, AR, VR, mobile), not as a direct connection to new business most of the time but as a talking point for potential new clients who are also interested.

shrox
01-26-2015, 03:23 PM
Well folks, I am available!

Brazzi
01-27-2015, 01:18 AM
There is no doubt LW is a powerful freelance tool, its fast and as a generalist one can get most things done well. I suppose for me, it is not so much the software but getting the freelance work in the first place. That's the tricky bit.