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Boris Goreta
07-04-2011, 11:34 AM
Hi, this is a project I did some time ago. It is Nescafe city where buildings are made out of their products. Every section is dedicated to a specific product and a group of people the product is targeted for.

http://www.borisgoreta.com/forum/Nescafe/nescafe.mov

http://vimeo.com/25975361

Client: Nescafe, Planet B

Cheers :)

http://www.borisgoreta.com/forum/Nescafe/nescafe1.jpg

http://www.borisgoreta.com/forum/Nescafe/nescafe2.jpg

http://www.borisgoreta.com/forum/Nescafe/nescafe3.jpg

http://www.borisgoreta.com/forum/Nescafe/nescafe4.jpg

http://www.borisgoreta.com/forum/Nescafe/nescafe5.jpg

probiner
07-04-2011, 01:47 PM
Cool! It makes one want to see more. Lovely scenario and lightning.
I understand the faceless ppl, but it's the only thing that feels a bit off.

Congrats!

Boris Goreta
07-04-2011, 02:26 PM
Thanks, at the time I was doing a lot of arch viz so I used some tricks and things I learned from there. For instance, clip mapped foliage :)

This coffee gives a really strong kick, I had all sorts of samples at home and combined with tight deadlines it forced me to try it :hey:

drako
07-04-2011, 03:05 PM
Excellent work Boris.....Bravo my friend....

brunopeixoto
07-04-2011, 06:57 PM
Amazing!!!!!!!!!!!!!

otacon
07-04-2011, 09:07 PM
Nice work. The clip mapped plants really work since the camera is moving so fast.

3DGFXStudios
07-05-2011, 03:08 AM
Nice animation, but 4:3 ??? wtf?

Boris Goreta
07-05-2011, 04:26 AM
I'm really glad you liked it, I designed the look of it for the pitch which won the job.

4:3 ? What can I say ? We have 6 or 8 global channels and none of them are HD yet. Beginning this year only some of them switched to 16:9 format, but still no HD. We do have HD test channels and some of major channels stream HD to cable but standard is still not HD yet. Nevertheless I try to produce in HD whenever I can, at least I can show it on the web.

And to think that we're practically in the center of Europe:

http://mapof.it/zagreb+croatia

abdelkarim
07-06-2011, 07:45 AM
wow nice.

kevman3d
07-06-2011, 08:21 PM
Nice work... Always great to see TVC work in LW. I worked on TVC's for several years, and I don't think a lot of people realise this area is a busy (and competitive) one for CG work in general. :thumbsup:


As for the product - I never really understood this whole thing with Nescafe when I was in Croatia. In NZ, instant coffee is the cheaper alternate to good coffee... When I arrived there, the good coffee seemed the cheaper option - and why would anybody spend 15kn on a cup of instant nescafe when it was only 7kn for a freshly brewed espresso! :hey:

Boris Goreta
07-07-2011, 01:38 AM
I don't know, maybe It's because of commercials like this people feel they're getting more consuming this kind of coffee. When I ran out of stock I too went back to "hand made" coffee :)


Nice work... Always great to see TVC work in LW. I worked on TVC's for several years, and I don't think a lot of people realise this area is a busy (and competitive) one for CG work in general. :thumbsup:


As for the product - I never really understood this whole thing with Nescafe when I was in Croatia. In NZ, instant coffee is the cheaper alternate to good coffee... When I arrived there, the good coffee seemed the cheaper option - and why would anybody spend 15kn on a cup of instant nescafe when it was only 7kn for a freshly brewed espresso! :hey:

evolross
08-05-2011, 05:25 PM
Awesome style and look. Bravo!

sony
08-08-2011, 05:56 PM
wow